Matthieu Blazy, Bottega Veneta’s freelance designer

Matthieu Blazy, at the house of Bottega Veneta, in Milan.

It is one of the most anticipated fashion shows of the upcoming Milan fashion week. Matthieu Blazy will present, on Saturday September 24 at 8 pm, his second collection as artistic director for the Italian brand Bottega Veneta. In February, for his first show, he left his audience under the impression of a compelling, respectful past and filled with clothes and tools of false beauty.

In a collection, he succeeded in changing the presentation of the signature leather of the house, the Intreccio, in the form of small pumped-up bags or high boots. high. And to create simple and generous ideas in the work of these predecessors: Tomas Maier, who held the creative power of the brand from 2001 to 2018, but also Daniel Lee. The latter abruptly left the label in November 2021, after putting it back on track for three years by releasing top-selling shoes and bags. with print ads, promoting an important green and a thousand copies and considered a first communication, which means removing Bottega Veneta from social networks.

On February 26, Matthieu Blazy was also seen creating the drama of a show that opened with a white silhouette (a white box placed over blue leather pants that had a special finishes such as jeans) and has grown into. power and sophistication over the sections, reducing to a certain type of efficient and good contemporary clothing, for men and women, good chic, good glam, for the bourgeois for the eccentric , from day to night.

The aesthetic and commercial power of this opus in the room has been seen to the great delight of some customers… key Business of FashionAngelo Flaccavento, however, knew that “Beauty and refinement are both familiar and promising, and [que] this [n’était] it’s just the beginning”.

Assault on gender

It must be said that, at 38, Matthieu Blazy has already rolled up his sleeves. Not just in one place or another. The Franco-Belgian designer went through Maison Martin Margiela. We are at the end of 2011 and, in time, he came to manage the Artisanal collection, a kind of experimental line (going to the spring-summer 2013 haute couture calendar), where it was recorded the law. while Demna Gvasalia (who became Balenciaga’s DA star) will take care of the main line.

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